4M was established in 1993 and has fast become one of the world’s leading manufacturers of creative games and craft kits for curious kids that promote education. The brand is dedicated to developing exciting products that enhance and inspire children’s natural curiosity and encourage them to be creative. Imaginative, creative, inspiring and fun are the 4 core principles that birthed 4M; characteristics that are in our people, our designs, and throughout our production process. It is these essential elements of healthy mental development that we hope to instill in every precious young mind: With an imaginative mind, we can see the world for what is it and what it might be; With an inspiring mind, we have the courage to explore new horizons and face challenges; With a creative mind, we dream up innovative solutions to overcome life’s obstacles; With a fun mind, we appreciate and savour our world full of wonders, every day.